Digital Transformation in the Financial Sector: a Case Study of Internet Banking Adoption and Impact

EasyChair Preprint no. 12229

Abstract

This research paper presents a comprehensive case study examining the digital transformation of the financial sector through the adoption of internet banking and its subsequent impact. By focusing on a specific case study, this study seeks to elucidate the drivers, challenges, and outcomes associated with the integration of internet banking within a financial institution, shedding light on broader trends and implications for the industry. The case study begins by providing context on the digitalization of the financial sector and the emergence of internet banking as a key component of this transformation. It outlines the motivations behind the adoption of internet banking by the selected financial institution, including the desire to enhance customer experience, expand market reach, and improve operational efficiency.

Keyphrases: Adoption, and, impact

@Booklet{EasyChair:12229,
  author = {Jane Smith and Robert Bruze},
  title = {Digital Transformation in the Financial Sector: a Case Study of Internet Banking Adoption and Impact},
  howpublished = {EasyChair Preprint no. 12229},

  year = {EasyChair, 2024}}